Read how Roderick Jefferson, CEO, Roderick Jefferson and Associates, grew his brand presence and generated more leads and business opportunities with quso.ai

Q. What kind of services do you provide small business owners, and how has quso.ai helped you roll out these services?

We help companies enhance their productivity and grow their revenue through assessments, adoption, and measurement strategies. We also focus on seller readiness, leadership coaching, and creating a framework for sustainable revenue growth. quso.ai has streamlined our video content creation, making it easier to deliver these services effectively.

Q. What shortcomings of other social media autopilots led you to seek out quso.ai?

The user interface of other tools was often clunky and not intuitive. quso.ai (previously vidyo.ai) stands out because it’s straightforward to use, leveraging AI video editing to ensure that content is edited perfectly. It saves a tremendous amount of time and effort compared to other platforms.

Q. How much time, money, or resources has quso.ai saved you?

Enormous amounts. Time-wise, I no longer need to find and coordinate with editors, which saves a lot of back-and-forth communication. Financially, paying for a subscription is much more cost-effective than hiring a video creator. I can produce more content quickly and efficiently, which has quadrupled my engagement on platforms like YouTube and Instagram.

Q. How were you captioning your videos and templatising them prior to quso.ai? What were the challenges?

I was using another tool, which required me to manually drop in brand colors and logos for each video. It was cumbersome and time-consuming. quso.ai simplifies this with brand and preset templates. The AI-generated captions are accurate and tailored for different platforms, saving even more time.

Q. What do you think about the AI video repurposing feature of our tool?

It’s fantastic. The feature identifies the most impactful clips and scores their virality, which saves me the effort of manual editing. These concise, engaging clips are exactly what I would have created but in a fraction of the time.

Q. How many more shorts can you create now with quso.ai?

I’m able to produce two to three times more shorts than before. The tool handles the heavy lifting, allowing me to focus on content quality and branding.

Q. Have you seen any uptick in brand awareness?

While I’ve always been focused on branding, quso.ai has helped maintain a consistent and professional brand presence, which is crucial for staying top of mind with my audience.

Q. How do you use video content to generate new leads or clients?

Video content acts as a door opener. Prospective clients and event organizers can see my work in action, which is much more effective than written descriptions. Short clips provide a glimpse of what they can expect, making it easier to convert interest into business opportunities.

Q. What business opportunities have you received due to quso.ai?

The tool has increased my speaking engagements and consulting opportunities. By repurposing keynotes and testimonials, I can showcase the value we provide, leading to more consulting gigs and keynote requests.

Q. What videos are working best for you on Instagram and YouTube?

Content that addresses specific problems faced by businesses tends to perform well. Testimonials and case studies are also effective. We’ve revamped our branding, and quso.ai has made it easy to update and repurpose these videos, keeping our content fresh and engaging.

Q. What tip would you give to business owners just starting with video content creation?

Jump in and let quso.ai do the heavy lifting. The tool saves time and money, and its intuitive AI capabilities enhance your content quality. Start using it consistently, review what it creates for you, and you’ll find it becomes increasingly aligned with your needs.